As the G generation starts coming into the work place (G for Google or Gamification, others call them Millennials as they were born between 1995 […]
read more5 Mind-Boggling Predictions for the Next 25 Years | Live Learn Evolve
5 Mind-Boggling Predictions for the Next 25 Years | Live Learn Evolve
read moreThe evolution of marketing from mass to personalized
According to Wikipedia, the practice of marketing has been known for millennia but the term “marketing” used to describe commercial activities buying and selling products […]
read moreBrand management for companies, products and games
Living the brand and getting your employees to be brand ambassadors: Branding is more than a logo and tagline of a company or a product/game. […]
read moreEngagement Marketing Mechanics including Gamification
According to Wikipedia, Engagement marketing is a marketing strategy that directly engages consumers and invites and encourages them to participate in the evolution of a […]
read moreThe generations of game consoles throughout time
I worked for Sony for over 12 years (1996 to 2008) and I loved every minute of it. I was in the electronics division and […]
read moreThe use of communication for business. Different types of communication, different targets.
The use of communication for business Communication function is very useful in many ways. First it is your main channel for sharing product, corporate, investor […]
read moreTagCommander becomes Commanders Act
Paris, February 15th 2017 TagCommander becomes Commanders Act Already 7 years old and counting! For its birthday, TagCommander, the European Tag Management solution and preferred […]
read moreThe evolution and convergence of data and the use of gamification to get great data quality
When I first started to work in marketing back in the 90s, data was already seen as gold. We could use data to know better […]
read moreGamification and Digital Transformation
A very good article about gamification and its power to transform the HR department. HR is at the heart of every operation and we need […]
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