Nicolas Babin disruptive week about Gamification – August 10th 2020

I am regularly asked to summarize my many posts. I thought it would be a good idea to publish on this blog, every Monday, some of the most relevant articles that I have already shared with you on my social networks.
Today I will share some of the most relevant articles about Gamification and in what form you can find it in today’s life. I will also comment on the articles.

On Businessmanchester.co.uk:
https://businessmanchester.co.uk/2020/07/20/trunk-and-eagle-eye-partner-to-offer-gamification-solutions-to-help-retail-and-hospitality-companies-drive-customer-engagement/

Trunk and Eagle Eye partner to offer gamification solutions to help retail and hospitality companies drive customer engagement.
The partnership will enable Eagle Eye to ensure its apps and campaigns harness Trunk’s gaming and interactive experiences for both customer acquisition and retention, while Trunk will provide a full-circle solution to deliver offers and rewards powered by Eagle Eye as part of its Creative Technology function.

On JDsupra.com:
https://www.jdsupra.com/legalnews/ready-employer-one-what-employers-need-95519/

In recent years, gamification has risen up the leaderboards as a corporate learning technique. Companies across the country are embracing gamification in their employee training, recruitment, and engagement. But as an employer, before you try to unlock an achievement by gamifying your workplaces, you should think critically about whether your designs, implementation, and data collection plans are in compliance with labor and employment laws.

On Trainingzone.co.uk:
https://www.trainingzone.co.uk/deliver/training/gamification-beyond-the-buzzword-why-its-not-what-you-think

Gamification beyond the buzzword: why it’s not what you think. Gamification has unjustly garnered a bad name in the past but, when used properly, it’s a perfect way of driving the behaviours you want to see in your learners. The key is to tap into the emotional, human core of the learning experience.

On Covermagazine.co.uk:
https://www.covermagazine.co.uk/opinion/4018667/sammy-rubin-ai-gamification-transform-life-insurance

Given how it has traditionally been practiced, “life insurance” is something of a misnomer. Try as they might to skate around the issue, what most insurers have been effectively selling is death coverage. But life insurance has much more potential beyond offering a safety net to a policyholder’s beneficiaries. Indeed, by turning to technology and the principles of gamification, the life insurance industry can modernise itself and act as a catalyst for policyholders to live healthier lives…

On HRdive.com:
https://www.hrdive.com/news/how-pwc-uses-gamification-to-support-learning-engagement/582440/

How PwC uses gamification to support learning, engagement. The firm’s experience with a trivia game app was leveraged to create internship programming as well. Gamification can be effective in building employee engagement and teaching digital skills in a virtual environment, especially amid the COVID-19 pandemic, according to PwC, a global professional services firm.  

On directorsclub.news:
https://directorsclub.news/2020/07/30/touchpoint-one-releases-new-gamification-solution-to-boost-work-from-home-engagement-and-performance/

TouchPoint One, the leading provider of employee engagement and performance management solutions for contact centres, announced the addition of A-GAME Flex to its gamification solutions lineup. A-GAME Flex enables contact centre supervisors or department and program managers to design and deploy behaviour and KPI-based gamification initiatives in minutes.

On Casinobeats.com:
https://www.casinobeats.com/2020/08/04/blueribbon-to-power-chumbas-gamification-push/

B2B marketing platform provider BlueRibbon Software has entered into a partnership which will see the firm power the gamification tools of Virtual Gaming Worlds’ social casino, Chumba Casino. The will see Chumba Casino implement gamification solutions driven by the BlueRibbon platform, in a move which aims to solidify the social casino’s “competitive edge” as well as delivering a new layer of excitement and anticipation during gameplay to drive player engagement and brand loyalty.